Peculiarities of ESP Course Design for Business English

Abstract

Abstract. The article deals with the peculiarities of the design of Course for Business English Communication considering the rapidly developing international scientific and business cooperation, which provides the immense demand in foreign language courses which have to be oriented on the special purposes. The purpose of the article is in the revealing of some peculiarities of the author’s ESP Business English course, which are represented in the proposed content of the discipline’s syllabus. The author makes stress on some reasons of the lack of ESP designed courses: the lack of surveys among the potential students and future employers, the lack of motivation, the lack of the experience, the lack of education. The author suggests to overcome these obstacles due to implementing of the designed ESP Course of Business English which contains: authentic multimedia content; relevantmethodology, which has the orientation on the appropriate language content in terms of grammar, lexis, discourse and genre. The author proposes as the highlights of the ESP the formation of foreign language competence of students of higher education in the field of business communication in the conditions of a globalized and digitalized society, improvement of oral and written (online) communication skills in a professional/academic environment (projects, conferences, trainings, webinars, discussions; creation of e-mails, inquiries, complaints, business plans, reports, etc.)with the help of modern tehnologies; improvement of knowledge about the structure and tasks of business/companies, peculiarities of business etiquette. As the conclusion the author underlines that design of the ESP course for Business English should be combined with modern technologies of teaching. It should be oriented on the formation of knowledge and skills which are relevant for modern business communication considering the process of the globalisation.